The Honest Company – A need fulfilled by Jessica Alba
Jessica Alba is well known for her extraordinary acting skills and incontestable beauty. Of course, her health comes in part from the smart choices she has made along her life, as she has always made organic products and organic living a priority. Anyhow, it seems that it wasn’t until she became a mother that she started to be even more conscious about the effect of chemicals.
She has confessed that when she brought her first daughter home, she washed the first pile of laundry in a baby safe detergent. However, when she wore one of the things washed from that pile, she had a rush. Of course, she then thought that if the detergent caused her a rush, then the detergent’s effects on her baby would be much worse. Therefore, she started investigating more organic options for her detergent, as well as for other products. Nevertheless, the market didn’t offer her what she needed – the options were limited and some of the products that claimed to be organic also contained harmful ingredients.
As a result, Jessica Alba felt that the market was lacking in truly organic products for the everyday use. What did she do? The actress was bold and driven enough to contribute significantly to the creation of a new, organic company which was named The Honest Company. The company aims to offer 100% organic, safe and affordable products for her family, as well as for all the other families who wish to adopt an organic lifestyle.